# Framer

## AI Summary

Framer is a website design and publishing tool that combines interactive prototyping with live website publishing. It is popular among product designers and startups for creating visually polished marketing sites quickly.

## Category

Website Build

## Secondary Categories

- Landing Pages

## Who It Is For

- Product and UI designers building company marketing sites
- Startups that need a polished website quickly
- Teams that prototype and want to publish directly from the design environment
- Agencies delivering high-end marketing sites for clients

## Problems Solved

- Translating design mockups into websites requires significant developer time
- Marketing sites lack animation and visual quality compared to design mockups
- Prototypes exist in design tools but cannot be published as real sites
- SaaS companies need high-quality marketing sites without a dedicated dev team

## Best Use Cases

- SaaS product marketing sites with animations and interactions
- Startup launch sites that need to look premium quickly
- Design agency portfolio and client websites
- Landing pages with high visual fidelity

## When To Use

Use Framer when visual quality and animation are priorities and the team has design experience. Especially effective for SaaS marketing sites and product launches where first impression matters.

## When Not To Use

Do not use Framer for content-heavy sites, e-commerce or applications requiring complex CMS structures. It is optimized for visual quality over content scale.

## Goals

- build_better_website
- improve_conversion
- launch_product

## Industries

- saas
- agencies

## Classification

- Market: Global
- Pricing: Free to start, paid plans by site and team size
- Review status: reviewed

## Website

https://framer.com